Command Center
Overview
Other On-Sales
Recent Activity
Event Management
Dashboard
Event Management
Create New Event
Event Info
Event Type
Presale Drop shows a signup form publicly. Flip it On Sale (manually or at the time below) to release tickets and auto-notify everyone who signed up.
Date & Time
Venue
Details
Comma-separated keywords for searchability
Shown to ticket holders only after purchase
Flyer / Artwork
Click or drag to upload
Recommended 1200 × 1600 px · PNG or JPG
Post-Event Follow-Up Email optional
Production Checklist optional
Save the event first, then reopen it to build a checklist.
Ticket Setup
Ticket Tiers
Promo Codes
Add-ons & Upsells
Attendee Questions
Global Settings
Stripe processing (2.9% + $0.30) + any Fee-type configs below will be added as one "Service Fee" line at checkout.
Taxes & Fees
Loading tax configurations…
Configure taxes in Settings → Taxes & Fees. Enabled taxes are added to the ticket price shown to buyers at checkout.
Order Management
Orders
All Orders
| Buyer | Event | Tier | Qty | Amount | Promo | Source | Date | Status |
|---|---|---|---|---|---|---|---|---|
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People Management
Attendees
Confirmed Purchasers
| Name | Event | Tier | Qty | Phone | Date | Actions |
|---|---|---|---|---|---|---|
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Master Fan Database
| Fan | Phone | First Seen | Profile |
|---|---|---|---|
Loading… | |||
Cart Abandonments
| Contact | Phone | Event | Status | Captured | Updated |
|---|---|---|---|---|---|
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Attendee Check-In Status
| Name | Event | Tier | Qty | Status | Checked In At |
|---|---|---|---|---|---|
Loading… | |||||
Conversion Funnel
Site Traffic · first-party, this date range
Key Metrics
Sales Over Time
Revenue & Ticket Sales
Breakdown
Tickets by Tier
Sales by Day of Week
Event Performance
Events
| Event | Date | Tickets Sold | Capacity | Sell-Through | Revenue | Status |
|---|
Tier Performance
Ticket Tiers
| Tier | Event | Price | Sold | Capacity | Sell-Through | Revenue |
|---|
Promo Codes
Promo Code Performance
| Code | Type | Value | Uses | Limit | Discount Given | Revenue w/ Promo |
|---|
Recent Orders
Order Log
| Buyer | Event | Tier | Qty | Amount | Promo | Date | Status |
|---|
Sellout Tracker
P&L projections, break-even odds, sales trajectory, and ancillary revenue — all in one place.
Open Sellout Tracker →Platform Configuration
Settings
Define reusable taxes and fees. Inside the event builder (Step 2), toggle which ones apply per event — they get added to the ticket price automatically at checkout.
Configured Taxes & Fees
Complete all of these before switching to production / live mode.
🔗 Dashboard Quick Links
⚙️ Netlify Environment Variables
STRIPE_SECRET_KEYsk_test_… → sk_live_… at launchSTRIPE_WEBHOOK_SECRETwhsec_… from Stripe webhook dashboardSUPABASE_URLhttps://crazjmnlelyhuferfixd.supabase.coSUPABASE_SERVICE_ROLE_KEYLong JWT — server-side onlyRESEND_API_KEYre_… from Resend API Keys pagePermanently delete records from Supabase. Use this to wipe test data before going live. These actions cannot be undone.
Clears orders, page views, cart abandonments, purchasers, and fans in one shot.
Configure automated emails that fire based on fan behavior. These run as background Netlify functions — no manual triggering needed.
Cart Abandonment Email
Auto-email fans who started checkout but never purchased. Fires hourly, once per fan per cart.
Post-Event Follow-Up is configured per-event inside the event editor (Step 1 → Follow-Up Email section).
| When | Who | Action | Entity | Detail |
|---|---|---|---|---|
Click Refresh to load activity. | ||||
Bulk-import historical data from a CSV file. Upload the file, then match your columns to the right fields — column order and header names don't have to match anything. Past events are stored separately (analytics / Sellout Tracker reference only — they never appear on the public site). Fan imports skip emails that already exist, so existing fans are never overwritten.
Past Events — Upload CSV
Choose a .csv file whose first row is the column headers. You'll match each column to a field below before importing.
Imported Past Events
These feed analytics & Sellout Tracker calibration only. Delete any row to fine-tune your numbers (live ticketed events are never touched here).
| Event | Date | Venue | Cap | Sold | Revenue | |
|---|---|---|---|---|---|---|
| Click Refresh to load. | ||||||
Master Fans — Upload CSV
Choose a .csv file (first row = headers). Email is required; existing emails are skipped, never overwritten.
Give each promoter / rep a personal referral code. Sales arriving with ?ref=CODE are attributed via the existing tracking pipeline. Commission owed = attributed revenue × their %. (v1 = tracking only; no automated payouts.)
Add Team Member
| Member | Personal Link | Sales | Tickets | Revenue | Commission | |
|---|---|---|---|---|---|---|
No team members yet. | ||||||
Audience
Subscribers
Reach your whole list at once with Broadcast to All, or send to a specific event’s audience from its card on the Events tab (📣 Send).
History
Recent Sends
Auto-Replies
Keywords
When someone texts one of these words to your Twilio number, they get an instant auto-reply.
Management
